MVP DEVELOPMENT

Hack MVP development with Riskiest Assumption Test (RAT)

Launching an MVP without product-market fit can lead to wasted time and resources. At Keenethics, our Riskiest Assumption Test (RAT) methodology helps you validate core assumptions, identify user needs, and prioritize features that resonate with your target audience, ensuring that your product finds Product Market Fit (PMF)

GET A PRODUCT MARKET FIT

Thinking about starting with MVP?

Let us show how RAT methodology can help you to achieve better results

Compare charateristics	RAT	MVP
Actual development	No	Yes
Purpose	Validate value and demand	Build a minimum product
Scope	Testing riskiest assumptions	Set of core functionalities
Output	Validated hypotheses, insights, yes/no to pivot	Functional product
Key Benefits	Way less time/money spent	Real scenario clients feedback

10x faster Product Market Fit validation

Our RAT methodology is designed for founders and teams with these purposes:

We pinpoint the key features that drive user engagement, allowing you to create a product without the need to revise or adapt the MVP

Optimize your development process to achieve results up to 10x faster, ensuring efficiency while reaching Product-Market Fit way faster.

RAT methodology uncovers the features that maximise user impact, allowing you to focus only on what accelerates Product-Market Fit.

RAT bridges the gap between concept and execution, enabling fast iteration cycles and faster validation in real markets.

Book a Call to get 10x faster Product Market Fit than with basic approach

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RAT is not a Discovery phase

The Discovery Phase establishes a roadmap, aligns objectives, and minimizes risks, ensuring clarity for product development.

RAT validates key assumptions through experiments, reducing uncertainty and refining ideas to achieve product-market fit efficiently.

During Discovery, teams define product requirements through stakeholder interviews and competitive analysis, ensuring alignment and readiness.

RAT validates assumptions through experiments such as landing pages, proof of concepts (POCs), surveys and others, enabling data-driven decisions.

The Discovery Phase delivers clear requirements, an aligned project plan, and a defined scope, ensuring the team is prepared for development.

RAT provides data-driven insights to prioritize features, refine direction, and reduce uncertainty, guiding the product toward success.

Spend up to $5,000
testing instead of $15,000-50,000

Developing a product from scratch without testing key assumptions can cost you tens of thousands of dollars. But with our Riskiest Assumption Test (RAT), you can validate your core ideas for just few thousands — a fraction of the cost.

Identify and validate the most critical assumptions

Run targeted experiments (e.g., prototypes, landing pages)

Receive data-driven insights on what works and what doesn’t

Implement better and more reliable development strategy

What are the following steps?

1st, 2nd days ⏤ Canvas proposition

The Value Proposition Canvas guides us in examining assumptions about your product’s core offering, helping to refine solutions that truly solve customer problems, have unique sales proposition (USP) and support long-term success.

3rd day: Demand and value hypothesis actualisation

We refine your understanding of how users will interact with your MVP,, focusing on the key features that offer the highest value and lead to that crucial "aha moment." This step shapes the foundation of a user-centric product.

4-5 Days: Designing Validation Experiment

We design and plan experiments such as prototypes, landing pages, or limited releases to validate your product’s most critical assumptions about value and feasibility in real-world conditions.

Running Experiments to Test Hypotheses

We execute the validation experiments and gather data on what works, what doesn’t, and what needs refining. This step provides actionable insights, validating or challenging your key product hypotheses and guiding future iterations.

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Accelerate your Product Market Fit Journey

Using a proven, risk-reducing approach, let’s transform your concept into a successful product. Fill the form and get expert support and 10x faster MVP development