What’s the Future of Proptech Development?

Let’s make it clear whether property technology is worth your time and money

What Is Proptech?

People who are going to buy a piece of real estate usually think that the only task is to get money and purchase the desired property. However, the process of purchasing is frequently not that simple. Apart from compliance inspections and dozens of contacts, they need to deal with property zoning and affidavits. To make people’s lives a bit easier, web and mobile app developers once decided that it’s the right time to enter the property market. That’s how the proptech field has developed. As you might guess, proptech refers to the integration of technology into the real estate market.

Today, proptech websites and mobile applications help better visualize property construction processes and modernize purchasing of real estate. We can characterize the proptech field as one of the aspects of digitalization strategy aimed to increase productivity and performance via technological integration. But before talking about proptech in action, let me clarify what advantages users get with proptech and how it changes the “Covid-19” market.

What Benefits Property Technology Gives

Proptech encompasses several subfields. I will show you how proptech software development works in each of the main ones. 

  • Construction

Construction process is always based on a project that’s developed in advance. Project work requires team members to apply a systematic approach and efficiently organize their collaboration. The actions of designers, for example, have a direct influence on the actions of constructors. Therefore, project executors should make sure that all decisions are agreed upon and negotiated by the whole team. With proptech, team members get the chance to collaborate using one, unified platform.

There’s no need for the team to update information manually — data is available in real-time thanks to the functionality and capacities of a platform. As a result, the project aims are executed faster and more effectively, which boosts performance and, subsequently, profitability. Also, during the construction, everyone strives to use resources effectively to reduce risks and prevent losses. How can this goal be achieved? Via planning, estimating, and forecasting. And it’s far more convenient when all team members have the chance to run these processes in one single system. Doing so, they see a general picture and save time, money, and effort. 

  • Purchasing and Renting

Property software development makes it more convenient for people to buy or rent real estate. You can choose, review, compare different pieces of real estate without leaving your home. Do you want to choose the best solution in terms of price, location, or reliability? Then you only need to set the necessary parameters in an app or on a website, and proptech will do everything for you. Everyone has ever heard about Airbnb, a world-known property-for-rent enterprise. Since the beginning, the company has also been the example of proptech in action. The developers of this software solution did a really great job: users get flexibility and value, choosing between thousands of options in one place.

  • Investing

If you consider the real estate market as a space for investing money, then proptech can ease the process as well. There are many websites and applications that allow you to compare pieces of real estate from a commercial viewpoint. Which location will ensure you a winning strategy? What type of commercial property works best in this particular area? The answers to these questions can be found on such websites. 

Let’s take LoopNet as an example. On LoopNet, you can not only look for commercial property but also analyze options based on the chosen criteria. The website offers an extensive inventory for those who are planning to invest in property. Imagine how much money users save: instead of requesting consulting services, they just turn on their laptops, and proptech websites do everything for them.

  • Coworking

Managing coworking spaces is not the most evident example of proptech — yet, one of the most effective ones. Today, property software development gives you the chance to manage a coworking system in one platform. You can track your membership, make payments, get notifications about upcoming or recent events, and receive newsletters. For the owners of coworking spaces, proptech is also an effective solution. Tracking customers and integrating marketing strategies backed by MRM (Membership Relationship Management) save you money spent on administrative tasks and make management processes smooth. 

How Property Technology Works During the Pandemic

Here, we will talk about proptech trends that make this field relevant under coronavirus conditions. 

Remote Building Management

Remote data management can be difficult if there is no unified system. I advise developing a single and centralized platform that will synchronize usage-based information about both technologies involved in building and services installed.

Such systems are so convenient that managers don’t stop using them even while real-time collaboration. Estimate analysis, on the background of strategic planning and programming review, definitely makes a change. 

Smart Space Management

As physical distancing has become an ultimate condition of people’s interaction, effective space management with the help of proptech also comes in handy. On the one hand, smart space management solutions ensure safety and distancing. On the other hand, they allow for a secure collaborative process. Smart space management is realized with Machine Learning algorithms and sensors that not only visualize people density within the given space but also prepare reports and provide forecasts about hazardous areas in the office. 

PropTech as a Future of Real Estate

Now, we see how proptech software development is revolutionizing the real estate market — tech solutions improve the quality of human interaction. Apart from the web and mobile solutions, deep tech helps this field grow, enhancing the potential of predictive analytics and the capacities of big data management. Below, I describe particular areas that, as I think, form the ground for the proptech evolution. 

Blockchain and Purchasing

Who benefits? CRE executives. 

Blockchain technology is today frequently used in the commercial real estate business. Commercial Real Estate (CRE) executives tend to choose contacts developed under blockchain technology because it eases the process of buying and selling. 

What if I tell you that under a blockchain-based contract, you are able to perform financial transactions and management operations in one place? In fact, it all boils down to smart decision-making and more effective financial administration.

VR and Interactive Tours

Who benefits? The owners of real estate agencies. 

If you are the owner of a real estate agency, the opportunity of VR tours can really make your business stand out from the competition. By 2025, it’s expected that VR technology will be used by more than 1.4 million real estate agents. Clients will have no need to have numerous trips to the house since they will see everything in the interactive VR tours. 

Moreover, VR technology helps to emotionally connect customers to their future home. They easily immerse themselves in a cozy atmosphere of a house and get inspired by the interactive elements of design. As a result, your customers will fall in love with a place even before they buy it or at least see it in reality.

3D Technology and Renovated Models

Who benefits? Designers and construction executives. 

Robotics technology becomes more sophisticated and performs complex tasks. Design planning and construction are under the focus of robotics development. Have you heard about the company called Boston Dynamics, for example? In 2005, they created a robot known as BigDog. Such robots are applied in the property field as they can be mounted with 3D cameras and map the surroundings.

In the picture above, you see the example of an automatic visualization made on the basis of 3D technology. Why do designers and construction executives use automated valuation models? Because it helps them visualize work progress and provide information about hazards and risks. 

Wrap Up

I have no doubt that investing in proptech is a good idea if you aim for long-term results. There are two main reasons for me to think so. First, the real estate business will never cease because of the physical need of humans to have a home, do commercial activities, and manage their space effectively. The property market will exist till the time people need it. For how long will they need it? Imagine the future without homes, shops, hospitals, colleges, cinemas, without the whole infrastructure — can you? Me neither, and that’s the answer.

Second, with the benefits of modern technologies, proptech will grow doubly faster than 5 or 10 years ago. For the real estate business, time is the main asset. The goal of a project team responsible for the construction is to give quick results, maximizing quality and minimizing expenses. Integrating such technologies as 3D, robotics, blockchain, or VR into your business, you double your chances to keep it competitive and relevant for years — the choice is yours.

Do you have an idea for a proptech solution?

Let us prove our expertise in property software development. Read more about the services we offer and the challenges we solve.

Alex Pletnov Ilona Shvahla Head of Partner Engagement

Rescue Plan for Your Fleet Management During the Pandemic

How to save your logistics business and improve your fleet management system

Today, almost everyone feels the pressure of the difficult economic situation. Some companies lose money, while others lose employees and partners. But what can be done to reduce and even prevent such outcomes? The answer lies in the strategy you choose.

Current Situation

If you are a business owner, you are fully aware of the concerns raised by the pandemic. When everything started, we did not know what was waiting for humanity in general, not to mention the business sphere. During that time, even the world’s giants like Mcdonald’s had to close their locations because of the lack of resources. Not all businesses managed to survive. However, if you take logistics, the situation is quite different. 

The statistics shows that, indeed, logistics has suffered a lot. Now, however, it’s gradually restoring its power, and you can see it from the figures. Take the USA as an example. The highest drop in monthly rail freight traffic in the U.S. due to coronavirus 2020 was seen in May (more than 20%). Meantime, in December, the fall was only around 5%. As you might guess, the logistics business has an advantage over other spheres. Because of the increasing demand for online purchases, there’s much more you can get than you can lose. 

Your Rescue Plan

As we found out, logistics has great potential nowadays. But how to catch the opportunities and turn them into your personal advantage? Take a look at the plan below — these universally applicable tips will resonate with each business owner. Make these steps a part of your growth strategy, and you will see how the pandemic period can become a very suitable time for your business to prosper.

1. Take a proactive position

Let’s start with a global and long-term goal. No doubt, you should change your approach from reactive to proactive. What’s the difference between these two? The proactive approach makes you think in advance, while the reactive one makes you face the outcomes. 

Yes, proactive fleet management solutions require more effort. You should organize online meetings with your managers. You should analyze a lot. Maybe it is better to conduct fleet maintenance more often today to reduce risks tomorrow? And what about your advantages in front of competitors? How to stand out from the noise and keep your business on the same level as before the pandemic or take it even higher? Collaboration with your colleagues helps to find clues to these questions. 

2. Consider online promotion. What about new markets?

If you have never dealt with online promotion, it’s the best time to start. Just think of the following: a lot of us changed our purchasing habits because of the pandemic. While most people used to do shopping in malls, now, we would rather order things online than go outside and increase the risks of infection. 

The more people order online, the broader opportunities for the business you get. So, why don’t you expand your client base? If you already have a website, consider Google Ads adapted to the searches of local users. If you have no web representation yet, create an ad campaign with Facebook Advertising. You can use this tool to adjust your campaign to any format, be it a video or text announcements. 

Another thing is analyzing new markets. Logistics business comprises a number of subfields. If you see that you get fewer orders because of the coronavirus, just think about some new, more relevant niches. Suppose you deal with clothes delivery. Why don’t you consider fitness equipment delivery, for example? After all, people today prefer doing their workout at home and buy weights and treadmills online.

3. Make your workers feel safe

If you still see money as your number-one priority, reconsider your approach. New circumstances require us to elaborate on new solutions for fleet management. Our health status becomes a top concern today. Preventative and safety measures become a necessity. 

Ensure cleanliness of your fleet via introducing sanitizing protocols. Provide your drivers with protective wear, which basically should include masks and gloves. Instruct them on safety measures while interacting with other people. And, most importantly, turn risk prevention into their habit! 

Based on the recommendations of WHO or your local healthcare workers, develop an inspection checklist. Ask your drivers to perform safety inspections daily. Doing so, you will not only increase your workers’ performance but also reduce health risks for both employees and the public. You should keep in mind that people form the core of each company. So, make people working in your company feel safe in these turbulent times. 

4. Minimize face-to-face contact

Apply step 4 both to the work setting and to the informal setting. The pandemic has made us doubly care about our health, and as an employer, you bear responsibility for the safety of your workers. In fleet management, a great volume of communication can be transferred to an online mode. For instance, instead of informing your clients about the delivery at the place, use phone calls or messengers to ensure social distancing. Also, use Zoom, Google Meet, or other video communication software to organize online meetings with employees and discuss the agenda.

5. Perform expenses audit

Collaboration and effective budget planning are key to the proper functioning of your company. Coronavirus adversely affects both aspects, requiring you to pay more attention to employees’ motivation and expenses. When it comes to the latter, you should get a clear understanding of your budget. 

If the method of delivery you use has become too costly during the pandemic, consider others. Or maybe you noticed that your clients want some particular orders promptly, while others can be delivered later. In this case, you can combine different delivery methods and save money. 

6. Get fleet management software

One more step on your way to ensuring the effectiveness of fleet management is getting fleet management software. Step 6 reduces all of the following: risks, costs, and your employees’ workload. 

First, risks. Having all information stored in one space ensures data protection. The delivery process, communication effectiveness and speed, order tracking — analyze all of these to understand how you can increase your profit.

Second, costs. How much does your company spend on fuel? Maybe you should consider route optimization to make fleet management more efficient. 

And finally, employees’ workload. Requesting updates manually takes time. And what if some unexpected situation occurs to one of your drivers and you should find a replacement? Asking your managers to call each driver separately to check whether they can replace their colleague is not the best decision. It’s much more convenient to open a fleet management system and check the information about all your drivers in one place.

Below, there are some other powers that go with fleet management solutions.

Powers you gain with fleet management software

  • Automated route planning

With fleet management software, you schedule and plan your drivers’ routes so that orders are delivered on time. This benefit becomes doubly vital when you deal with international shipping. Coronavirus pandemic restrictions lead to changes in routes. While some of them might be overloaded, other routes can be closed at all. Knowing the best way to deliver goods increases the chances that clients will prefer your services over competitors’.

  • Multi-drop delivery planning

It frequently happens that the destinations of several orders are located close to each other. There is no need for two separate drivers to carry out two separate deliveries simultaneously if the same can be done only by one. You need software that will ensure multi-drop delivery in this case. Using such software, you save one vehicle, receive additional orders, and, consequently, earn extra money. 

  • Real-time tracking of your fleet

Depending on the custom web development services you choose, the software can be adjusted to your company’s needs. Real-time driver tracking, for example, is implemented on the basis of GPS technology. It can replace traditional ways of getting updates, such as face-to-face meetings or excessive paperwork.

With real-time driver tracking, you improve control over the whole system. Just take your phone/tablet/smartphone and check the location of your trucks. Besides, you can give your clients the chance to do the same. There will be no need for them to calculate the approximate delivery time and wait for a driver. During the pandemic, it’s much better to use fleet management software and avoid personal interactions.

  • Delivery updates

What is your approach to performing proof of delivery? And what about gathering statistics to check your company’s progress? If you do everything through paper-shuffling, the pandemic is a perfect time to update your strategy. Making use of mobile app development services, you get a ready-made iOS or Android solution for proof of delivery. Get instant notifications and gather statistics. Analyze bottlenecks and elaborate on an improvement plan. Make your fleet management doubly powerful! 

  • Effective communication with clients and employees

Do you want your clients to stay with you during and after the coronavirus pandemic? Then make their voices heard — integrate effective mobile solutions into your daily business routine. Provide your clients with a platform where they can not only track the vehicles that are delivering their orders but also leave comments and communicate with managers. Give them the chance to solve issues promptly instead of redirecting their phone calls from managers to drivers and vice versa.

7. Stay flexible

The situation with coronavirus has taught us a lot. For fleet managers and the owners of the logistics businesses, the main lesson is to stay flexible. No one knows what will happen tomorrow, and the only way to ensure safe “tomorrow” is to care about your “today”. Analyze what your competitors do and what strategies they use, create a Plan B, develop an approach that will allow you to adapt to severe lockdown restrictions as quickly as to lockdown cancellation.

Concluding Remark

Recently, we conducted an interview with Henri Nyakarundi, the representative of the Tech4Good movement in Africa. I remember Henri saying, “When there’s a big challenge, there is also a huge opportunity”. This thought perfectly illustrates the conclusion I want to share.

I encourage you to view the pandemic not as a hazard for your business but as a chance to become stronger and more flexible. Try to turn the pandemic situation into an opportunity. Provide your clients with high-quality service to stand out from the competition. And, most importantly, take care of yourself and of people who trust you.

Looking for a fleet management software solution?

Our professionals would gladly help you choose what’s the best for your business. Learn more about the logistics software development services that we offer.

7-Step Checklist to Create Your Own mHealth App

How to make a mobile health app that will bring both benefits and profit

Covid-19 has significantly transformed our lives and taught us to take care of our health. More and more people start to realize the relevance of technological solutions for healthcare. Technologies make one’s medical experience more pleasant and comfortable, be it a doctor or a patient. If you still doubt whether you should develop your Meditech app, you have to explore the benefits of mobile health technology

Now, let’s move to the realization of your ideas. Review Our 7-Step Checklist and learn how to implement your intentions in practice. Check the presented information and tick the boxes – it is a great way to start your journey in healthcare app development!

Understanding the needs of the target audience will help you to make a really gainful app. Depending on the purpose, apps can be targeted at different clients. Namely, if you are interested in developing a mHealth app for doctors and hospitals, your target user is a healthcare provider. For example, consider developing an app for hospital administration that enhances working efficiency.

Or what about the app that will help doctors to systematize patient health records? It seems that today, many healthcare institutions lack a functional basis that would help medical workers to access information about each patient quickly. Developing a technological solution to this problem will be a responsible yet practical decision. If you have doubts, think about the thousands of medical files stored on the shelves already packed from floor to ceiling.

So, how do these medical apps look like in practice? Below, you can see the icons of the two famous mHealth apps used by doctors and other mHealth providers worldwide. The first, Medscape, is created to educate physicians and reference scholarly medical articles. The app constitutes a really vast knowledge base for healthcare professionals. The second, Epocrates, provides reference information concerning diseases, drugs, as well as diagnostics.

Meantime, if you choose to invest in self-care health apps, a patient or a client of healthcare services is at the center of your attention. To get a better idea of how to earn a client, let’s have a look at the App Store’s Top Charts in the category of Health and Fitness.

As you can see, self-care mobile health applications meet a number of users’ needs. You can develop a running tracker, step counter, drink water tracker, or even pace pedometer. By the way, under the conditions of the pandemic, it will be a great idea to develop an app that will track people’s symptoms of Covid-19.

Step 2: Investigate the Area

Here are two points to consider: the tendencies in today’s healthcare and competitors. The first matters because you want to make your app relevant, and the other matters if you want to make your app competitive.

Let’s start with the overall market snapshot and move to the aspect of competitors. As a field, health technologies are continually expanding. Now, the number of applications available on different app stores reaches 318 000. Since 2015, more than 200 mHealth applications have been launched daily. There is no point in relying on past experiences since evolution unfolds today. Cloud, Internet of Things, and Artificial Intelligence are among the fastest-growing areas. Why is the issue important? Just because the more you know about the pace of market development, the better strategy you can design.

Another point is the level of competition. Once you choose what kind of app you want to develop, consider who are the key players in the area. What makes users prefer one app over another? What strategies do the competitors use to market and promote their mHealth applications? What unique offer can be provided to clients so that they will choose your app among all the options? Answering these questions will help you to understand the overall picture better.

Step 3: Consider the Features

The features of your apps should be designed with your target audience in mind. They should be the solution to your clients’ needs. Depending on the purpose, your app can include a number of interesting functions that will make someone’s life easier. 

  • Telemedicine and video conferencing

Under the conditions of the pandemic, the practice of video conferencing is becoming more and more popular. In case someone has no chance to solve their problems in real-life settings, they choose to do it online. For example, it can be used for remote patient monitoring (RPM) purposes.

  •  Search function and listing function

Custom search boxes with filters, suggestions, and auto-completion will save users’ time. The listing feature will also be useful while navigating the app and analyzing the search results.

  • Dashboard function

Being one of the features that attracts the clients most of all, the feature of the health dashboard is crucial. It allows users to track their activity in the app and analyze the progress. See the example of the dashboard of the health and fitness tracking app below.

  • Calculation function and the feature of medical record

The calculation feature will make it easier for your users to manage healthcare data. Defining body mass index and body water or counting calories can save time and effort. A medical record can be stored in the form of a user profile with personal data.

  • Symptoms search function

This feature will enable your clients to get a better understanding of their bodies. They will check whether their symptoms correspond to particular diseases. It will make them feel more comfortable about their health.

  • AI and Cloud integration function

AI algorithms will boost functionality and enhance the work of your app. Cloud integration is a feature allowing users to access their health information anywhere and manage it anytime.

  • Notification feature

Do you want to turn the practice of using your app into a client’s habit? This feature is a great way to make the client regularly open your mHealth application.

  • Payment feature

You should integrate a payment system into your app, giving clients the chance to pay for healthcare products or services online.

Step 4: Beware of the Challenges

Considering challenges will help you to minimize risks. The most common pitfalls in building a mHealth app include:

  • User privacy
  • Data security
  • Legal compliance

The mentioned factors help to protect patient health records, clinical data, and users’ personal information. They form the basis of healthy and trustful relationships with a client. That is why mobile app developers should not neglect these issues. To get a better understanding of their role, read our article on healthcare data security.

Step 5: Estimate the Costs

Here are 4 issues to consider. What features do you want to integrate? The complexity of the app’s functions determines the costs of its development. Namely, the broader the functions of an application are, the more money it will cost.

Next, what is the timeframe for your project? Fast results mean high costs. Also, if you are going to improve your app in the course of development, it will also raise expenses. 

Thirdly, do you aim at a particular platform? Or do you plan to create a cross-platform app? In this case, consider that such apps will be more expensive than those developed exclusively for IOS or Android.

Finally, what about the preferred hourly rate of mobile app development agencies?

It can vary from $20 to $200, but a high rate does not necessarily mean high quality. Developers based in Eastern Europe cost less than developers from the US. It happens not because of the discrepancies in quality but because of the differences in the costs of living. Choosing Easter European developers will save you a lot of money. 

Step 6: Find a Way to Capitalize Your App

Let’s examine 4 main ways of capitalization. Firstly, you can develop a paid app. Of course, it seems that users prefer not to pay for applications. But if you are determined to create a unique offer worth clients’ money, you will manage to earn their trust.

Another way to monetize your app is advertising. Yet, too many ads irritate customers. So you should be really careful while picking the advertising content.

Selling products and offering in-app subscriptions are also the two ways of gaining profit. Namely, the last one is the most effective because users will be truly willing to pay if you prove your app’s value.

Step 7: Find a Partner

Last but not least, Step 7 will be a responsible task. Developing an idea and studying the context is halfway to success. Yet, to implement your vision into reality, you should choose a partner really carefully.

You can look for mHealth development companies at ClutchThe Manifest, or GoodFirms. Or you can consult our professionals to understand why our company is the perfect choice for healthcare software development.

Wrap up

Being a progressive area, healthcare becomes more and more dependent on mobile technologies. Don’t miss the chance to develop a useful mHealth app that will become a solution for clients’ needs and a means of capitalization! Use our Checklist and contact our Engagement Manager to learn how our company can turn your vision into reality.

Do you have an idea for a mobile health app?

Let us prove our expertise in healthcare software development. Read more about the services we offer and the challenges we solve.

Alex Pletnov Ilona Shvahla Head of Partner Engagement

Healthcare Data Security: The Overview of Threats and Safety Measures

Through the lens of Tech4Good, Debra explains why we have to be the change we want to see in the world.

One’s experience with healthcare is often a very sensitive issue to discuss. Few people want their personal health information to be seen by anyone else but a medical service provider. Thus, data privacy is a major concern among the people who consider using online custom healthcare solutions.

As a service provider, can you make sure that the privacy of your users and patients is safe? Sure you can, but on the 4 conditions:

  • if you understand why healthcare data security should be your highest priority and what are the threats,
  • if you learn the basics of data security in healthcare industry,
  • if you follow the legal data protection guidelines,
  • and if you trust your project only to a decent team of developers.

Too many if’s? Let’s look through them one-by-one. This article will be your health care data guide.

Why Information Safety Should Be a Priority?

Healthcare systems contain three types of valuable information:

Medical data

The right to privacy is one of the basic human rights. Health is what most people choose to keep private. Should it be a physical illness or a mental disorder, people are often embarrassed to talk about their problems because diseases are never appealing or pleasant. For this reason, people want to keep medical data private.

If such patient information is disclosed, a lot of psychological and social harm can be done. The fact that health information is accessed by strangers can make patients anxious or depressed. Also, if it goes public, especially if the person is a celebrity or a well-known politician, it may badly damage their reputation. Finally, healthcare organizations that allowed for one’s medical data to be leaked will face legal problems and reputational damage.

Financial data

Not only personal health information or other medical records can be found in a healthcare system. It may also contain valuable financial data. If a wrongdoer obtains access to this healthcare data, lots of patients, doctors, or the institution itself may have their money stolen.

Personal data

Also, a healthcare system contains some personal data, such as addresses, phone numbers, or e-mails. In case it is stolen, these credentials can be used to break into one’s social media profiles. This data can be sold for targeted marketing purposes so that a person will constantly receive annoying advertising calls or messages. In the worst-case scenario, a person can fall victim to blackmailers, harassers, or persecutors. 

What Are the Threats?

Healthcare cybersecurity can be affected by a range of factors:

Cyber criminals

As I explained earlier, electronic health records are very sensitive data by their nature. Who may need it? Hackers may try to breach the system in order to get private information about some people, which can later be used for blackmailing or defamation. They may also sell it to advertisers or use it for personal purposes, for instance, to obtain prescription medication.

More than that, if cyber offenders break into the system, they may install ransomware, which would hinder the normal functioning of the application or platform. In this case, the healthcare institution will have to pay a ransom, which may be a huge sum of money. A money loss combined with a bitter experience of being the victim of cyber crime absolutely does not work in favor of the healthcare business or its patients.

Unsecured hardware or network

The unsecured network connection or general-access computers also impose a significant risk because they are susceptible to being breached. If a business decides to save money on installing a fully-protected web network, secure hardware, and high-quality medical devices, they risk losing much more as the result of a data breach.

System errors

Medical data should be stored for many years since health records need to be comprehensive for future treatments to be efficient and effective. As a result, medical systems deal with an immense amount of data. A single system error can result in the loss of all the vital information. Therefore, ensuring that the system can withstand heavy data load is another important data security measure to be taken. In addition, the malfunction of the healthcare app, either caused deliberately or happening accidentally, may negatively affect the patient outcome. The system may stop responding in case of emergency, compile wrong medical recipes, give wrong recommendations, or fail to detect a problem. In medical settings where the slightest mistake can cause health complications or even be fatal, malfunctioning must be prevented by all means.

Corrupt employees

People you work with also pose a threat to healthcare data security. Surely, the hiring and training process is organized in a way that it should identify all the suspicious people. However, you can never be a hundred percent sure that all your colleagues are honest and loyal. The ability to access patient data can give your corrupt employees an opportunity to abuse power. To prevent this, the system should have different levels of data access and an admin page.

Time waste

And another very important risk, which is particularly topical for the healthcare industry cyber security, is a waste of time. No second should be wasted when it comes to patient treatment, especially in urgent cases. The healthcare security measures that you choose to implement to ensure protection from all the threats mentioned above should be carried out automatically, seamlessly, and instantly. Your employees should be trained to act immediately and decisively, and your healthcare system should be technically sound.

What Is Healthcare Data Security?

Data security is a set of information safety measures including regular risk assessment, employee training, and technical security solutions.

Prior research and regular risk assessment

When designing a healthcare system, you need to consider all the stages of system usage in order to identify weak spots and potential healthcare cybersecurity loopholes. For this reason, you should conduct a comprehensive discovery stage, and a professional Business Analyst or UX designer can help you with it. Moving on, as the world of technology is advancing, cyber criminals become more and more skilled. You should conduct a regular risk assessment and management sessions to make sure that your healthcare security system is up-to-date and the application or web platform is impervious to healthcare data breaches.

Employee training

The staff should be trained to understand the importance of health data security, to recognize phishing attempts, to identify hazardous web pages or files, to clean the computer system, and to act properly in case of a system error. Healthcare organizations should conduct regular training sessions and workshops to make sure that all employees are on the same page, well-aware of how important patient data loss prevention measures are, and devoted to the organization.

Technical security solutions


Information should be encrypted to be accessed or decoded only by users with the right key. This is how unwarranted users will not be able to access sensitive data. The data encryption can be conducted with a symmetric or asymmetric key — your development team will help you choose the more appropriate method. You may also encrypt your private network with the help of a VPN (Virtual Private Network) tool. This way, nobody outside your network will see the data coming in or out of your computer. Network security protocols, such as Secure Hypertext Transfer Protocol (HTTPS), Secure File Transfer Protocol (SFTP), and Secure Socket Layer (SSL), also serve this important purpose.


To ensure data loss prevention and to be immune to ransomware, you should regularly back up your data. By implementing a regular database dump, you will make sure that no patient data is ever lost as you will always be able to restore the previous version. It is a very important measure from the perspective of data protection in healthcare industry.


Another healthcare data security solution is to develop a system to track user behavior. Logging all the actions taking place in the system may help you analyze the performance of your platform. In case an error occurs or an internal data leak happens, you can easily find the guilty party by looking through the logs.


Outdated software creates numerous loopholes for cyber criminals. If the application or platform is regularly updated and constantly supported, the system is less susceptible to offenders. Also, it is advisable to encourage all the employees to update their system passwords on a monthly basis.

What About the Law?

Following legal requirements is another security measure, which healthcare organizations need to take. This topic is so important and large-scale that it is worth a different article to observe the topic. Here, I will try to go through the essential legal healthcare data security standards.

When developing a healthcare system, it is vital to ensure that it complies with HIPAA security rules, GDPR, and local laws, as well as to request the signature of patient consent.

HIPAA security rules

HIPAA security rules serve four basic functions: keeping electronic health records secure, keeping health information private, simplifying administrative processes, and ensuring insurance portability. The Health Insurance Portability and Accountability Act was introduced in 1996 to ensure data security in healthcare industry. It deals with the safety of medical information of both patients and service providers. Healthcare data security is its highest priority, so it comprises three types of regulations: administrative, physical, and technical. 


GDPR (The General Data Protection Regulation) is a set of rules introduced in 2016 by the European Union for the purpose of ensuring data privacy and protection. The regulations are universal and concern all businesses regardless of the industry or field they operate in. Thus, they are also a must-follow for healthcare organizations. 

Local laws

Local laws differ from state to state, from city to city. It is important for healthcare organizations to be aware of the local legal requirements and to make sure that their systems closely follow them in order to prevent issues with law enforcement.

Patient consent

Patient consent is an important legal tool, the aim of which is to ensure that both a patient and a healthcare institution are on the same page in terms of how the patient data is going to be used. A proper healthcare system should inform the user about its data security policies. Signing patient consent, the user confirms that they understand and agree with the healthcare information security and privacy policies.

Who to Trust?

To make sure that healthcare data is safe and secure, healthcare organizations should choose technical experts with a transparent and ethical approach to providing medical software development services.

To develop a healthcare mobile app or a web platform that will be both safe and helpful, healthcare organizations need to have two types of expertise: medical and technical. Few people are lucky enough to have both, and it is absolutely normal. While you are doing your best to handle healthcare-related tasks, find a custom software development company to assist you with the technical aspect.

If you want your future software product to be reliable, high-quality, and safe for a user, while coming at a reasonable cost, find a vendor with an ethical approach to software development and healthcare cybersecurity. If you trust KeenEthics, we will gladly become this vendor for you!

Do you want to create a healthcare app?

Find out more about how the healthcare app development is conducted, what the essential challenges are, and how they can be solved.

Alex Pletnov Ilona Shvahla Head of Partner Engagement

Mobile Health Technology: The Hope of Tomorrow or The Threat of Today?

MHeath is seen as a solution granting patient freedom. Not too much freedom though.

What Is mHealth Technology?

Mobile health technologies have transformed the essence of healthcare management and service delivery. Regardless of whether you know what a mHealth app is or not, it is everywhere. It is in a chatbot that helps patients recovering from cancer prevent a recurrence. It is in a blood test management app where patients store their blood test results. It is in a mobile drug information database, which people use to read instructions for a certain medicine. 

Growing more serious, mobile devices in healthcare reached the scope of the World Health Organization. Recently, the WHO developed an app to facilitate elderly care in developing countries.

For instance

OneRemission is a chatbot-based mobile application. It is a one-of-a-kind solution in the Integrative Oncology field, which brings cancer survivor care to a new level. Being one of the major apps in the area, OneRemission helps users organize their diet, training, sleep, and stress management. This technological solution saves time and effort. It also increases the effectiveness of the preventative strategy. As you see, OneRemission is a bright example of how healthcare mobile technology saves lives.

So, what is a brief definition of mHealth technology? Exploring the term, you have to consider the two key aspects of mobile health systems: health practices and mobile technology. The two allow healthcare providers to elaborate on effective custom healthcare solutions. It makes patients’ experience with medicine more pleasant. It is more comfortable to manage your health information on the mobile phone, isn’t it?

Generally, mobile health technology comprises all the mobile software tools aimed to facilitate or optimize medical and self-care. And there are a lot of them, from apps collecting data concerning health conditions to the ones measuring pulse. Another question is their quality, which usually is far beyond satisfactory.

Statistics retrieved from Statista, Orbis Research, TechJury, HealthWorks Collective, eVisit.

So, What Are the Advantages of Mobile Technology in Healthcare?

Mobile health technology grants users freedom.

The freedom to choose the most suitable healthcare provider. The freedom to learn about diseases or treatments. The freedom to keep track of their health. You can be sure: the increasing demand for digital health services expands the availability of mHealth apps.

Earlier, healthcare facilities were the primary source of medical knowledge. Now, with a mobile device in their pocket, patients do not have to stand in line to schedule an appointment. They do not have to pile up medical papers as all the information is stored in a mobile healthcare platform. More than that, they do not have to adjust their schedule for meeting with a doctor as they can contact them anytime via telemedicine systems. Indeed, with the advantages of technology in healthcare, patients’ opportunities are only expanding.

Mobile health applications can be integrated with IoT.

The era of visiting a doctor to record the electrocardiogram or to measure blood pressure is almost over. This need is fully substituted with opportunities provided by wearable technology. Fitness trackers now measure heart rate, blood pressure, breath pace, and even sleep quality. Phone notifications help users control their health and prevent adverse outcomes. With the integration of the IoT solution, the process of health facilitation becomes double effective. After all, IoT developers provide people with the opportunity to store vital healthcare data in a mobile phone.

For instance

The brightest example of it is Apple with its Apple Watch. Today, it has become an indispensable part of customers’ healthy lifestyle. The device gives essential information on heart health. Apple Watch controls heart rates and collects data about untypically low or high heart rates. In case of a severe underlying condition, it notifies a user. Furthermore, experiencing unusual symptoms, Apple customers have the chance to capture an ECG. In the long run, the availability of the mentioned tools reduces the risks of overlooking symptoms.

Yes, Apple Watch does hold the top place in this market. But it does not mean that the niche is full. There are plenty of opportunities to break into this market segment. Namely, you can implement a more personalized approach here. Think about the categories of people who particularly feel the need for daily healthcare assistance. Of course, the elderly come to your mind first. So, you may develop mobile solutions for healthcare targeted at the elderly. What about tracking not only their vitals but also movement? In case of an emergency, the system would inform caretakers and the nearest ambulance.

Consider the commercial side of the issue: mobile technology helps healthcare providers optimize their business processes.

It reduces bureaucracy, improves customer relationships management, and optimizes data management. It can be used to enhance the performance of the HR Department, Marketing Department, or the Finance & Accounting Department. In the background of climate change, reducing paper waste is another benefit of mhealth technologies. The electronic database allows medical institutions to save both workspace and the environment. To put it simply, the number of benefits of mobile technology in healthcare is countless.

For instance

Here goes an example of a Hospital Marketing Administration System. Unfortuntely, we cannot disclose the name or show any visuals. This web-based application enhances the job of a front-desk developer, a marketing specialist, and a business consultant. From the consumers’ side, the software ensures assistance at all stages of medical experience. It helps to engage potential clients, turn them into the actual patient, and retain their trust. Hence, why not to make this app mobile and use the benefits of mobile health technology?

What Are the Risks?

Mobile technology allows for too much patient freedom.

Referring back to the benefits of mHealth, I have mentioned freedom as the number one advantage. Yet, measure is a treasure. Some users may think that they do not need a doctor anymore. They can google all the symptoms and treatments, buy medicines online, or go for traditional healing. Such a misconception is particularly risky because self-medication can be dangerous. People try to give themselves diagnoses or to cure their alleged disease with improper medicine. As a result, they lose valuable time. In the worst-case scenario, they can worsen their health condition with harmful treatment.

The thing is, doctors consider each particular case separately. They pay attention to the peculiarities of people’s health. As for now, mHealth apps are targeted at a broad audience. They are unable to detect all the specifics of one’s body and the physiological differences among users. It becomes difficult to define whether the measures suggested by the mobile apps are safe in each specific situation. If to neglect this issue, the risks associated with self-medication will outweigh the possible benefits of mobile devices in healthcare.

Another challenge is the lack of medical expertise and practical regulatory aspect.

Imagine that you hire a software development agency with no experience in mHealth development. Undoubtedly, the quality of your future app will suffer a lot. And so will your budget because the research stage, as well as testing and debugging, will take by a few times more time. The best way to prevent such outcomes is to deal with responsible and competent developers.

As for the regulatory aspect, it also impedes technological progress in the medical field. Doctors might rely on one electronic database, while patients do not. Since the latter have no access to this solution, they make use of different mHealth technologies. Such a situation leads to discrepancies in the information available for medical workers and patients. To enhance the effectiveness of technological solutions for healthcare, developers should integrate data for both sides.

Besides, data safety is the most serious mHealth challenge.

No patient wants their health information to be spilled. This data is often very sensitive. Unprotected health information increases the risks of the data breach. The leakage of it is bound to cause severe issues with reputation and mental well-being. On the one hand, a patient might experience social pressure since many diagnoses today form the ground for stigmatization. On the other hand, the situation might be impeded if the data record is not only disclosed but also lost. 

Losing access to one’s health information causes psychological difficulties. It adversely affects the course of subsequent treatment. For more about how patient privacy is ensured and why it is important, read our recent article on Healthcare Data Security.

To Wrap Up

What is mobile healthcare technology? Mobile healthcare technology is the future. 

Today, more and more businesses and service providers use mobile technology to save time and money. Mobile technologies change the conventional understanding of healthcare provider-patient interaction. The acquisition of medicine-related knowledge becomes more dynamic and effective. 

As for the potential of the field, healthcare app development is an area characterized by huge prospects. As mobile devices grow faster and more powerful, the applications that they use will become more sophisticated and useful. The opportunities are countless — the sky is the limit for your ideas.

Are there benefits of mobile devices in healthcare that you can think of?

Do you have an idea for a mobile health app?

Let us prove our expertise in healthcare software development. Read more about the services we offer and the challenges we solve.

Alex Pletnov Ilona Shvahla Head of Partner Engagement

Healthcare CRM Software: Benefits, Drawbacks, Examples

A customer support system, a patient data management system, a business management system, and a business analysis system — all in one!

Medical specialists often believe that patient satisfaction is all about successful treatment. No, it is not. Patient satisfaction includes everything from a comfortable chair in the doctor’s office to an amiable front-desk assistant.

Imagine, what if your important blood test results were lost? Or what if your personal information was leaked to the public? Would you be satisfied? No.

How can you as a healthcare manager prevent it? By implementing a customer relationship management CRM software.

What Is CRM in the Healthcare Industry?

The customer relationship management CRM in healthcare is a process of managing past, present, and future interactions with customers for the purpose of meeting customers’ expectations.

The healthcare customer relationship management system is an internal medical platform for managing patients and their health information. At the same time, it is one of those custom healthcare solutions that aim to facilitate communication between patients and healthcare providers.

Usually, a CRM in healthcare industry consists of four major parts:

  • Communication and customer support system
  • Patient data management system
  • Time, personnel, and resources management system
  • Business analysis and reporting system

However, a more precise set of functions that a certain CRM combines depends on a particular healthcare organization. Normally, CRMs are built individually for each healthcare industry business.

When you request medical CRM development services, you are free to decide what features and functions you want it to have.

Whether your company is a dental clinic, a diagnostics center, an urgent care facility, or a general hospital, you will definitely benefit from a properly built and configured specifically to your needs CRM.

What Are the Benefits of CRM in Healthcare?

Advantage # 1: CRM software can improve patient experience, communication, and customer support

The world is operating at an increasingly fast pace, and people grow more and more impatient. For example, millennials expect an e-mail response not in a few days but in an hour or two. Millennials want to have answers fast. They get angry if a company’s website, social media page, or representative does not provide them with the necessary information at once. And these are not just guesses or stereotypes. These are statistically proven data obtained by Boston Consulting Group.

These consumers are always in a hurry, and it’s critical to determine how you can get them to spend time developing a relationship with your brand.

Non-millennials follow the example and also highly value their time. Meanwhile, Generation Z is growing even more impatient.


In a competitive healthcare industry market, you cannot afford to lose customers because of being too slow. To speed up the processes, you should use a customer relationship management system. You cannot expect your front-desk assistant to answer all the e-mails and phone calls, to manage the entire schedule, and to be able to provide information 24/7. Yet, you can augment your CRM with a healthcare chatbot. It will collect and process information and answer patient questions.

If a chatbot seems to be a too complicated solution for you (although it is not), you can implement a simple response application for clients to fill out.


An ideal CRM is used not only by the hospital but also by the patients. When patients log into the system, they should see all their personal information, medical records, and appointment schedule.

The CRM can also feature a patient reminder about upcoming doctor visits or the time to take pills. Meanwhile, hospitals can use CRM to greet patients on their birthdays or to offer personalized discounts.

By the way, the appointment reminders can reduce waiting time. If some people come too late, doctors start falling behind the schedule. People hate standing in a line, especially young people as explained above. If you remind people about the upcoming visit, it reduces the chance that they are late and, respectively, minimizes the waiting time.

Advantage # 2: A healthcare CRM system helps to manage patient information and data

A single administrative error can discourage patients from visiting this institution ever again. Lost blood test results, misunderstood patient request, wrong appointment time, missing prescriptions, the need to repeat the same information twice… These issues may occur on a daily basis. They badly annoy your patients. Luckily, you can prevent them with the help of CRM.


In CRM, each patient will have a unique profile where all the patient information will be stored. Your employees will not have to ask about emergency contacts every time before a certain procedure starts. They will know the billing address of the patient. In turn, patients will never see their name misspelled. An important thing here is to keep the information up-to-date.

My making sure that you CRM is secure, you also reduce the possibility of patient data being lost, leaked, or stolen. If one’s health information is written in a paper file, it can be lost and never found. If it is encrypted and stored on secure servers, the possibility of losing this data is much smaller.


CRM allows doctors to find out the answers to important questions quickly and effortlessly. For example, this is how they can instantly learn which substances a patient is allergic to. It is particularly important when this question has to be answered immediately, the customer is unconscious, and there are no relatives around. Moreover, CRM can be used to effectively analyze changes in health test results over time. The doctor can also see what kind of treatment has been already applied not to repeat it.

An important point to mention here is that patient personal information and health records have to be a hundred percent secure. You cannot afford to spill such sensitive data. To prevent this, you have to take healthcare data security measures.

Advantage # 3: Healthcare CRM software can optimize business processes and administrative tasks

All the healthcare organizations are complex businesses involving a lot of personnel and resources. Punctuality is also particularly important for the success of this business. Thus, CRM can and should be used to manage administrative tasks, personnel, time, and resources.


Keeping track of all the medicines and equipment is a huge headache for the managers of healthcare organizations. They discard a large share of prescription drugs as they expire. Moreover, the proper disposal of expired medicines is costly. It is also hard to manage the equipment and make sure that everything is perfectly operating and checked regularly.

You can use CRM to store information on available resources. Here, you can put drug expiry dates, equipment inspection schedules, and people responsible. After all, you cannot afford to run out of essential drugs or equipment at the last moment.


Filling out all vacant spots in doctors’ timetable, swiftly reacting to changes in schedule, and processing numerous simultaneous requests from patients is hard for one person. For artificial intelligence, it is no big deal.

You can implement CRM to manage your schedule. It will help you make sure that no errors occur, there no endless waiting lines, customers are happy, and doctors are always busy. AI can also make predictions as for which days or weeks will be the most or the least busy. You can use this information to optimize the vacation schedule.


Calculating working hours, sick leaves, and vacation days is difficult, especially if you are a large organization with a lot of employees. Managing payslips timely and properly is even more complicated. However, it can be easily automated with the help of CRM.

We know what we are talking about. KeenEthics is not a healthcare industry business, but we do have a CRM for managing attendance and calculating salaries. Believe it or not, but we do not know how we used to live without this system.

CRM can also be used for better doctor-patient match. You can create a unique profile for each doctor, which will feature all the essential and extra information. For instance, if you get a patient who speaks only French, you can open the CRM system to find a doctor proficient in French. Surely, you can do without such functionality, but it will be a nice addition to the user experience.

Advantage # 4: A CRM system can facilitate the process of analyzing business performance and compiling reports

Like any other business, a healthcare industry institution should constantly advance its effectiveness and efficiency. It is barely possible to do without a profound insight into business performance. CRM can become a tool for business analysis and reporting.


Take a minute to look at everything you spend on different business processes. Are there areas funded excessively or insufficiently? A CRM system can help you answer that. For instance, it can assess the effectiveness of a customer attraction and retention campaign. Also, it can calculate expenditures and analyze business KPIs. Basically, AI can perform almost any business analysis job.


Your patients will appreciate the opportunity to speak out if you let them leave feedback. You can design this function as a chatbot or as a response form. In any case, patients will be more willing to be honest about their experience when talking to a software rather than to an actual person. Understanding customer satisfaction, you can fairly assess your competitive power.

What Are the Drawbacks of Medical CRM?

If your CRM system is built and configured by a professional team, there is only one drawback — complicatedness.

A customer relationship management platform is a very complex system. Such a platform takes a lot of time and resources to design and develop. It takes even more time to set it up and to train your employees to work with it. In some cases, you might need to conduct educational workshops to show your personnel how to deal with the system.

Yet, the efforts you spend are worth it in the end. CRM will automate a lot of time-consuming processes.

The time spent on designing, developing, configuring, and learning to work with healthcare CRM software will soon pay off. The result is worth the effort.

What Is the Example of CRM in Healthcare?

One of our recent projects is Hospital Marketing Administration System. It is an extensive CRM with the functions of a marketing manager and a customer care specialist. The system communicates with patients and guides them through each stage of their journey. It schedules appointments and reminds about upcoming visits.

Digital Hospital App we have been working on is another perfect example of CRM in healthcare. The system is comprehensive and provides end-to-end care to the patients. Here, patients can find a doctor and schedule an appointment without involving a go-between. They also have all their medical information stored in one place, so it is accessible to them 24/7.

Unfortunately, we are not able to disclose the names of these healthcare organizations or to provide you with any visual evidence. Yet, the idea is clear.

You give patients maximum autonomy, and you receive a high level of patient engagement and satisfaction in return.

To Wrap Up

CRM software needs you to invest a lot of time and money. However, this investment will pay off quite soon. You will be able to optimize business expenditures and to attract more clients.

By developing a CRM system, you get a Customer Support System, a Patient Data Management System, a Business Management System, and a Business Analysis System — all in one. There are a lot of ready-made solutions on the CRM market, so check them out.

What you have to make sure, however, is that the healthcare CRM software is tailored not for all the healthcare organizations but specifically for you — to your needs and interests. To achieve this, communicate with your custom healthcare software development company continuously and openly.

Do you want to design and develop a healthcare CRM system?

Find out more about what is healthcare industry app development, what the essential challenges are, and how they can be solved.

Alex Pletnov Ilona Shvahla Head of Partner Engagement

What Are the Roles and Risks of Chatbots in Healthcare?

A customer support system, a patient data management system, a business management system, and a A hospital administrator, a healthcare consultant, a self-care coach, or an elderly care provider?

Healthcare as one of the vital spheres of human life is badly falling behind technological progress. While e-commerce, hospitality, or the food industry are advanced and augmented with various technological solutions, healthcare mostly still sticks to the traditional way of doing things.

Why can you order a pizza in ten seconds but have to wait for an appointment with healthcare providers for days and weeks? How can you make sure that urgent medical help is indeed urgent? Why finding a credible answer to an important question about your health is so annoyingly difficult?

Here at KeenEthics, we are deeply concerned about the lack of attention that the healthcare industry receives. And the first and easiest solution we can offer to change it is to implement the chatbot technology in custom medical software.

This article was supposed to tell you about chatbot advantages and disadvantages. However, this topic proved to be so overdiscussed that this article would offer little to no value. Instead, I have decided to talk about the roles that chatbots for healthcare can assume and about the risks associated with them. The key take-away from this article is:

Healthcare chatbots will never substitute doctors. But they provide plenty of opportunities to facilitate their job or to improve their performance.

Role #1: Chatbot can be a Healthcare Consultant

Being worried about your health is natural. Every day, people have many questions, both major and minor, concerning their health condition. It would be particularly useful if there was a healthcare consultant in their pocket who would provide all the answers.

No, Google is not working. There are so many websites with questionable credibility that you better not trust them with your health issues.

Hopefully, one day, such an application — trusted by millions of people worldwide, reviewed by expert healthcare agencies, and constantly updated — will be in every pocket. It will be particularly topical for people living with chronic health conditions, such as diabetes, asthma, or HIV/AIDS. For now, there are only a few narrowly specialized chatbots in healthcare industry, mostly about women’s health and nutrition. Does it sound like an opportunity for startup?

There is a reason why the first advantage I have mentioned is “Chatbot as a healthcare consultant”. At some point on my KeenEthics path, I have got a chance to see myself the true impact of such a healthcare chatbot. Let me tell you what it was.

Case Study: OneRemission

At KeenEthics, we had the pleasure to work with a company striving to make the lives of cancer survivors better. OneRemission is an Integrative Oncology application augmented with a chatbot. Here, the chatbot plays the role of a physical, mental, and social health consultant. If a user has anything positive or negative to share, they message a chatbot and receive an explanation of their feelings. If they have a question to ask, they ask the chatbot and get an instant profound answer. Once they need advice on nutrition, sleep, or exercise, OneRemission becomes a personal consultant. Similarly, it helps relatives of friends of cancer survivors to learn how to behave in the most helpful manner, how to support their close one, and how to analyze their condition.

This application became a life vest for people recovering from cancer and for their families. It is an outstanding example of how healthcare chatbots can improve patient outcomes, and we are proud to have been a part of it.

Role #2: Chatbot can be a Hospital Administrator

Scheduling appointments and answering typical questions is what most healthcare administrators spend their day doing. Repeating the same words and actions over and over again is neither productive nor really necessary. This kind of job can be easily performed by a chatbot, who can collect user requests, schedule doctor visits, and answer simple questions — it is one of the essential benefits of chatbots in healthcare.

Chatbots for hospitals can be used to remind patients about an upcoming appointment or a regular check, to collect feedback, to check up on their health condition, or to advertise a healthcare business. Meanwhile, your healthcare personnel can spend time actually caring about patients instead of going through an unnecessary routine. 

Start with implementing a simple customer service chatbot on your website. Your patients will say “thank you” for the opportunity to get their requests processed without any delay or extra effort. They will not have to go to a hospital or even to make a call in order to solve a simple problem. They will just open a mobile or web app and message their questions.

Role #3: Chatbot can be a Self-Care Coach

Disciplining yourself is hard. Trying to discipline your patients is useless. Yet, there is hope. Self-care coach is not the most typical use of chatbots in healthcare, so let me explain what I mean.

Chatbots can be used to count calories, monitor the amount of water a person has consumed, keep records of exercising, or track sleeping routine. They can suggest different healthy food recipes, remind people of the need to take pills, or recommend seeing a doctor. Finally, chatbots can send inspirational and motivational quotes to boost one’s mood and self-esteem.

Surely, a chatbot will not substitute medical care — but it can easily become a personal holistic self-care coach. It can become a valuable addition to the physical and mental self-care routine of your patients. Such a feature is not a necessity, and you or your patients can live without it. But implementing such a feature will certainly bring your hospital to a new quality and patient experience level.

Role #4: Chatbot can be an Elderly Care Provider

It might be hard to imagine an old lady messaging a chatbot. And there is no need to. Your elderly patients can talk to a voice personal health assistant and get all the answers or requests processed.

Voice app development is barely different from the development of a regular chatbot. The procedure is almost the same, and the challenges are quite similar. However, it allows you to target an additional segment of patients without putting too much extra effort. Your application can come in handy not only for the elderly patients but also for people with visual or mobility impairments.

Role #5: Chatbot can be a Red Panic Button

Irregular breathing, breathlessness, or a dangerous heart rate can be symptoms of a life-threatening health condition. Incorporate your chatbot application with a smartwatch or a fitness tracker, which can monitor breathing and heart rate. If there are any signs of danger, alert your user with a chatbot message. If they do not answer, let their emergency contacts know. 

This is how you can turn your chatbot app into a red panic button, which may warn your user about a dangerous symptom or call for emergency help. It is probably one of the most important chatbot healthcare use cases.

To recap, chatbots in healthare can serve as:

  • healthcare consultants
  • hospital administrators
  • self-care coaches
  • elderly care providers
  • red panic buttons

While the level of responsibility is huge, the healthcare chatbot technology is still pretty new. There are some concerns and challenges that may threaten even your best idea of a chatbot solution for healthcare industry. Your future application or web platform might be doomed to fail unless you address the three major risks:

  • user privacy,
  • trustworthiness,
  • effectiveness.

Risk #1: User Privacy

The users of your software product may be reluctant to share their personal information with your chatbot. Clearly, nobody wants their private data to be exposed. As a business owner, what can you do to address this challenge?

At first, you should implement healthcare data safety measures to make sure that your healthcare web platform or mobile app is resistant to system errors or cyber-attacks. When after continuous testing of your security system you make sure that it is a hundred percent reliable, you have to talk to your users. Develop a page titled “User Privacy”. Tell them about safety measures that you implement, be honest about the potential risks and how you address them. Let people sign a user consent, where you outline safety rules and regulations. Make your users feel protected.

Risk #2: Trustworthiness

Few people trust the Internet with their health. When googling for the symptoms of any disease, you come across a variety of websites, each offering their own version of the disease signs, causes, and cures. How can you inspire people to trust your web platform or mobile application?

Prove your medical expertise. Add a personal touch to your platform. Create an “About Us” page, where you and other members of your healthcare team will tell about themselves and their professional experience. Add pictures, certificates, awards, and patient success stories.

Risk #3: Effectiveness 

Some people do not download healthcare industry apps simply because these are not working. When a user is promised a revolutionary and highly personalized electronic hospital but receives a monotonous pharmaceutical database filled with hundreds of ads, pop-up windows, and only premium features, they feel deceived. How not to disappoint your users with your health chatbot?

Make it effective. Seriously, before offering a healthcare service or a product, make sure that you are able to provide value, and do your best to keep the promise. Do not promise to cure cancer or to help in losing weight via healthcare chatbots. Do not promise to schedule immediate doctor appointments or to give blood test results in 5 seconds. However, do promise to give healthcare advice, to connect your user with the nearest hospital, or to count calories, and keep this promise. Be honest with yourself and with your user, and nobody will blame you for being ineffective.

To Wrap Up

Your healthcare chatbot can be untrustworthy, ineffective, or unsafe for user privacy. It can also become a life-saver for patients with diabetes, HIV/AIDS, or cancer, a self-care coach, a doctor’s assistant, or an elderly care provider.

What will become of your chatbot depends solely on you and your healthcare app development team.

If all the risks and opportunities are considered, the planning stage is profound, the development is diligent and thoughtful, testing and debugging are thorough, and project maintenance is continuous, your users will not stumble upon the poor performance of your virtual assistants or data privacy hazards. Chatbot technology in healthcare can be effective.

Do you want to create a healthcare app?

Find out more about how the healthcare app development is conducted, what the essential challenges are, and how they can be solved.

Alex Pletnov Ilona Shvahla Head of Partner Engagement

Why Should You Build a Custom Learning Management System? — Top 5 Reasons

Boost performance, flexibility, centralization, and efficiency!

COVID-19 pandemic hit our planet hard, and its dire impact will affect our lives for years to come. Education is one of such spheres that are not related to the disease directly but suffered from it a lot. The pandemic revealed the underlying management problem, which badly affects the entire education system.

Teachers found themselves in a situation where their primary concern was not teaching itself — but rather student management. They realized that, outside the traditional classroom, they have barely any tools to reach all the students, to distribute resources equally, to conduct fair knowledge assessment, and to receive timely learner feedback.

Educators and institutions could have been more resilient and prepared if they had a learning management system in place.

So, in this article, I would like to have a look at the very definition of LMS and at the practical learning management system benefits. Let’s start with the basics: what is a learning management system?

What Is a Custom Learning Management System?

The learning management system (LMS) is a software platform, a knowledge repository, and an online classroom.

This software platform is aimed to administer, record, track, report, and deliver various educational materials and courses. You can think of it as an advanced repository of learning resources and courses, which all the authorized users can access and use in a manner defined by the educator. You can also think of it as an online classroom, where learners communicate with teachers, pursue their learning objectives, and evaluate their learning progress.

Learning management systems are actively used in higher education and in the corporate sector. The best-known examples of those include MoodleOpignoDokeosSkyPrepBlackBoard. Another personal and corporate learning management system that we recommend is SelfLeaders.

SelfLeaders is a system of corporate training tools, some of which have been developed by KeenEthics. This platform helps to clarify organizational values, vision, and common direction, create a strong corporate culture, motivate people, and inspire a sense of responsibility.

SelfLeaders helps to engage coworkers and to encourage them to take responsibility, cooperate, and strive towards acting in accordance with both personal and organizational vision and values. It gives an opportunity to measure and document the training effect in terms of motivation, feedback, and collaboration. This platform implements transformational learning for the purpose of inspiring trust and cooperation in the team.

Array Oleksandr Saltykov Project Manager

Unless you have already developed or worked with a learning management system, you would probably think of it as of an expensive, technologically complicated, and barely helpful platform. If it costs so much, requires technical experts to be involved, and brings little value, you can easily do without it. And it is clear, why you would think so — until you learn about the learning management system features and benefits.

In general, there are five reasons why you should build a learning management system. These advantages of learning management systems include improved business performance, flexibility, centralization, time- and cost-efficiency, and customization. 

Reason 1: Improve the performance of your business/learners

Implementing LMS is a perfect shortcut to improve the performance of your business or educational institution.

Your business is defined by people working for you, and their personal advancement translates directly into the advancement of your business. According to Topyx,

Your employees and their training are integral to your business success. Hiring top talent can result in a 10 percent increase in productivity, 20 percent increase in sales, 30 percent increase in profitability and a 25 percent decrease in unscheduled absences.

A learning management system can be used to educate employees on the most recent operational or technological changes. For example, if you install an expensive state-of-the-art device, you might not want your inexperienced employees to come straight to work with it. Instead, you would rather train them via a virtual LMS first. A custom LMS can also be used to improve the soft skills of your personnel and to train their communication, conflict solving, or decision-making skills. 

Similarly, LMS promises to boost the learning performance of your students. It makes the learning process more personalized, interesting, and flexible — it is easier for users to maintain focus if they decide on their own schedule. Also, LMS grants an opportunity to use various multimedia files and tools, which diversify learning and makes theoretical studies more exciting.

According to a study by Santiago and Ramirez (2020),

The results from an LMS Classroom, architecturally and configuration-wise, had the highest level of performance, with an average of 73% when evaluated using statistical coefficients.

The importance of learning management systems also rests in the fact that they help you track the performance and progress of your employees and students. In this way, you can see who is working hard and deserves encouragement and promotion, and who is falling behind and needs help. It can also serve as an important tool for the challenge system, which is aimed to foster the personal and professional development of employees. 

Reason 2: Be flexible and do not depend on any learning environment

A custom learning management system is a perfect opportunity to leave the premises of an office or a traditional classroom. When having all the information in the virtual environment, people would be able to access it or to do a training course while at home, in a café, on the road, in the park, or while on sick leave. This is perfect for the students and employees of the new generation, who do not want to work from 10 am to 6 pm five days a week from the office. The modern generation strives for flexibility, creativity, and communication, and giving them full freedom in terms of time and location while studying is a perfect way to keep them motivated and engaged.

According to a study conducted by Potomac University,

77% of educators believe that online learning is just as good as traditional learning, if not better. Also, nearly 70% of all students claim online instruction to be as good as or better than in a traditional classroom setting.

Yet, such flexibility can be not just a benefit but a necessity — as the situation with COVID-19 proved. Schools and companies that were prepared to move their operations online greatly won over their competitors. After all, coronavirus left almost no time to think or to get ready — everyone had to act fast, and learning management systems became a salvation for the training and education sector.

Reason 3: Store all the relevant data in one place

A custom learning management system can be used to centralize data storage. Data centralization by itself is not a convincing advantage — at first sight, it does not offer any practical value. However, there are four significant benefits of using a learning management system data centralization offers:

1) People get faster answers

Most people nowadays do not fancy the idea of going to the library or flicking through numerous papers. The modern generation wants to have all the answers here and now, and a custom LMS satisfies this demand.

2) Data is secure, and the access to it is regulated

You can store all the training materials, company policies, job guidelines, documents, or personal notes in one place. To make better use of it, your custom LMS should give you an opportunity to manage the access rights of people. This is how you let your students or employees access the information they need with a single click, at the same time, without being worried that they can see something that they are not supposed to.

3) Learners are provided with equal knowledge opportunities

Such a system also lets you be sure that, regardless of the physical location of your employees, all of them have relevant and up-to-date information. In this way, learning management systems help to ensure compliance with corporate ethical and legal guidelines. This is how the learning management system turns into a centralized knowledge hub.

4) You can analyze and adjust knowledge base efficiency

Finally, a comprehensive knowledge base will help you analyze what learning materials, books, courses are the most and the least popular among learners. Respectively, this will let you adjust your teaching strategy to make the process more interesting for your learners.

Reason 4: Save costs and efforts with LMS

Efficiency is one of the central benefits of LMS. A custom learning management system allows you to save a great deal of time, effort, and money. While the development of such a system is expensive and time-consuming, it is a one-time expenditure, which certainly pays off in the future.

Having an LMS at hand, you minimize the time and resources you spend on training employees or teaching students. Employee training in its traditional understanding is quite expensive as it requires a coach to be hired, additional materials to be developed, and some working time to be spent. Instead, a learning management system allows you to conduct employee training without any additional expenses.

According to eLearning Industry,

With LMS, the organization saves on trainers, venue, printing, equipment, travel, logistics and most importantly, save on time.

Reason 5: Get a custom solution

However, the main reason to choose a custom learning management system over a ready-made solution is that custom development gives you an opportunity to get a product tailored specifically for your interests and needs. You as the owner and main user of the future LMS should decide what functions to or not to implement and how the optimal interface should look like. Also, the online learning platform is a perfect opportunity to brand your company or educational institution. Make sure that your interface and learning materials follow your unique style guide, feature corporate logos, and use corporate colors. Your learners and employees will certainly enjoy your one-of-a-kind style.

Making sure that all your tools and products comply with the overall corporate strategy can be more important than it seems. According to Trissa Strategy Consulting,

63% of successful companies have all their business units aligned to their overall corporate strategy.

If you do not have sufficient technical expertise in the field, you can always hire a team of professional software developers, including designers, engineers, testers, and a PM to manage the project. These people, who know how to build a learning management system, would conduct a discovery stage to help you understand the needs of your users better and to test the idea before bringing it to life. As a result, you will have a software product which you know everything about, which lets you do whatever you need, and which looks the way you want it to look.

To Wrap Up

The IT industry has grown to an extent where the development of a custom learning management system is available for companies of any size or business field. All of them would greatly benefit from implementing an LMS because it gives an opportunity to improve business outcomes, train employees, manage data storage, and save time and resources. Similarly, a custom LMS for educational institutions is a great way to organize the learning progress, track the performance and progress of students, and communicate with educators and learners.

Are these benefits of learning management systems sufficient for you to launch custom LMS development?

Do you have an idea for an education app?

Let us help you to take your educational project from the idea through discovery, design, and development to a final product. We know the answer to the question “How to create e learning app?”, and we have a sound experience in it.

Alex Pletnov Ilona Shvahla Head of Partner Engagement

How Educational Chatbots and Artificial Intelligence Can Revolutionize Your Business

A deep-dive into the benefits of chatbot and AI technology for learners, educators, businesses, and the entire educational system

No, artificial intelligence is not just about robots. Of course, it would be interesting to design the second Sophia and to trust her with your company. But you never know what would happen next…

The solution we offer is simpler and more down-to-earth. Also, it is more cost-efficient.

In fact, artificial intelligence is everything from a spam filter in your e-mail box to a smart personal assistant like Siri or Cortana. Chatbots, data analysis and forecasting platforms, surveillance and security systems, and even newsfeed personalization services — all these employ machine learning to serve the best needs of their users. AI is actively used in e-commerce, marketing, finances, and business management. Less but still quite often, it is used among educators. But how can your educational company benefit from AI development?

Before we start, let’s answer the most common questions about AI

What is AI?

Artificial Intelligence (AI) is any computer-based system that performs cognitive tasks usually associated with humans, in particular, learning, decision making, and problem solving.

What is a chatbot?

The chatbot is an interactive computer program, which is designed specifically to converse via textual or auditory means.

What is big data?

Big data is a general name of data sets that are too large and complex to process with simple algorithms. To be analyzed, big data requires sophisticated algorithms or machine learning systems.

What is general and narrow AI?

Narrow AI is taught to perform one particular cognitive task. General AI closely resembles the human mind and can perform almost any cognitive task. It is quite a dystopian concept, which does not yet exist and is not likely to emerge in the near future. Basically, all the currently existing AI systems are narrow.

What is machine learning?

Machine learning is a computer system, which not only follows a set of prescribed rules but develops itself in the process of data collection and analysis. A machine learning algorithm needs to be provided with a sufficient set of initial data. Based on the analysis of it, it can learn to solve problems, and each time, the solutions will be better and faster.

What is a neural network?

Neural networks are AI systems, designed to resemble the neural structure of the human brain. Neural networks consist of layers of artificial neurons — “nodes”. Each node gets data from the upper-layer node and passes it down to the lower-layer node. Each unit of data is assigned a certain value, which defines whether it can be passed on.

Let’s have a closer look under the hood of a chatbot

AI is not necessarily a sci-fi miracle. It can be a simple back-end algorithm letting the application serve a certain complex function. It does not necessarily have to be developed from scratch. Instead, there are a lot of ready-made solutions used by developers. How can AI be used in education industry? The first answer that comes to mind is “chatbot”.

Chatbot is a simple AI technology based on Natural Language Understanding (NLU) algorithms.

Natural Language Understanding is an AI approach aimed to recognize text or speech sentences with the use of computer software. NLU enables direct communication with a computer, which can statically interpret human language. NLU algorithms employ machine learning to carry out and constantly improve semantic parsing and grammar engineering.  

Natural Language Understanding is used by Alexa, Siri, Cortana, and Google Assistant. It may assist businesses with social media interactions, marketing, content management, business and finance. This solution is effective and easy to implement, so it is a win-win situation for both business and its customers.

Moreover, there are a lot of ready-made NLU solutions, so the developer does not have to reinvent the wheel. The list of existing NLU services includes IBM Watson Conversation, Google NL, Amazon Lex, SAP Conversational AI, Microsoft LUIS, SNIPS API, Wit.ai, Dialogflow.

Yet, nobody has promised that NLU development would be a hundred percent free of challenges. The process can be complicated by language, speech, or subject ambiguities, which sometimes may be difficult or impossible to overcome.

Would you like to learn more about challenges associated with chatbots and voice app development?

I have a lot of experience in this sphere, and I am happy to share it with readers. Have a look at my article “Voice App Development: Opportunities and Challenges”!

Alex Pletnov Volodya Andrushchak AI/ML Tech-Lead

What are the benefits of chatbots and AI?

Chatbots are the optimal way to personalize your website or platform for the best needs and interests of your users. Using chatbots and other advancements in AI and machine learning, you can understand your users better and offer them exactly the answers or services that they need.

Part 1: Benefits for learners and users

#1. Users can improve their language skills

All language learners remember the rule that “practice makes perfect”. However, what if one does not have an opportunity to travel abroad and communicate with foreigners or to hire a personal tutor? In this case, one will be delighted to talk to a chatbot, which will let the user practice their speaking, listening, reading, and writing skills. Chatbots have been already implemented by both AI education startups and mature companies, for example, Duolingo, Memrise, Babbel, and ComicEnglish.

#2. Users can access educational materials

Today’s learners want to instantly get all the answers. Marketing specialists around the world acknowledge the fact that patience is not a virtue of millennials and younger generations. You will rarely see one in a library flicking through numerous books. They google the information. Instead of searching for an unknown word in the dictionary, they use Google Translator. Instead of signing up for a course, they watch a YouTube tutorial. AI in EdTech gives you a unique opportunity to provide your users with all the relevant content, which can be customized for each student. A chatbot for education can be developed to find reference books or articles for your users based on the requirements or keywords that they enter. In other words, the chatbot will perfectly serve as one’s personal library assistant. Also, the chatbot can be used as an online dictionary or translator, which will provide your user with an immediate and convenient, 24/7 assistance. A chatbot in education can also let users store their personal information in the most convenient way and to access it anytime.

#3. Users can receive fair learning feedback

Traditionally, a teacher would have to check tens and hundreds of similar test works to score them. In this case, learners would be waiting to see their marks for days. However, the higher education chatbot technology enables users to receive the score with a brief comment right after the test is completed. Artificial intelligence can easily count the number of correct answers to put a mark, and according to which answers were incorrect, provide a short recommendation for the learner. This chatbot education feature may come in use not only in a traditional classroom but also in job training settings.

#4. Users can easily track learning progress

If you know that you badly fall behind your peers, it will motivate you to work hard. If you know that you do better than others, it will motivate you to work even harder. Yet, accessing learning records may be troublesome, especially if one does not know where to look for. Whatever the results are, a learner should be fully aware of them, and AI-enhanced software will help to keep track of marks. A student, parent, teacher, employer, or HR manager may ask the chatbot about any results of any learner at any subject from any point in time and get the answer in a matter of seconds. It is equally helpful for self-learners, who want to track their progress. They may also ask the chatbot to conduct a quick assessment of their knowledge and skills. For instance, if one is learning a new foreign language, the AI software can be used to define their language comprehension level. Storing and comparing the results over time is the best way for a learner to see the progress and to stay motivated. AI chatbot for higher education can also diagnose gaps in knowledge, which will make the learning process more customized and let the learner advance even faster.

#5. Users can manage time, tasks, and ideas

Missing deadlines is not a pleasant experience for a learner, even for the one who takes up self-learning courses. With the use of AI advancements, a chatbot can be developed, which will remind learners about due dates or meetings. They will also be able to ask the chatbot about when their lectures start or how long it is until the holidays. An e-learning chatbot can be designed as a highly personalized voice assistant, who will help your users keep track of their time, remind of pending tasks or meetings, and note down their ideas. This assistant will function only within your app so that it does not interfere with other reminders or notes. In addition, the chatbot for business will let you optimize the user data collection process, as will be described in the following section of this article.

Part 2: Benefits for business

Now, what are the benefits that AI technology and chatbots will provide you as a business owner with?

#1. Your business can be available 24/7

What if your target audience comprises people from all over the world? Are you ready to reply to your customer in the middle of the night, or will you be willing to delegate this job to an AI technology? Artificial intelligence and chatbot technology in education can do all the work for you. Regardless of whether it is the middle of the night or the busiest hour of the day, each of your users will get an immediate reply and assistance with their request.

#2. You can collect user data

By collecting and analyzing information about your users, you can optimize your marketing and advertising strategies so that they resonate with your target audience. More than that, all this information will be willingly provided by your users to the business chatbot, so you will not face any data privacy issues. AI algorithms will analyze current statistics or make forecasts for the future of education. With the help of machine learning, these predictions are to become more and more accurate over time.

#3. You can automate customer support

The users of your particular product usually come to you with a few similar questions and requests. Let’s say, if you own a self-learning platform, users will ask about the availability of courses, their duration, cost, conditions, requirements, or certificates. Instead of answering the same question over and over again, employ chatbot features that will do this for you. Automating the customer support process with an interactive agent will save you a great deal of time and effort. Meanwhile, if a customer asks a question that does not belong to the set of typical ones, train your chatbot to redirect such requests to you.

#4. You can save time, costs, and effort

If you hire people to communicate with your customers, you pay them a salary, which might require a significant share of your budget to be spent. If you choose to communicate with your customers yourself, be prepared to spend all your time and effort, especially as your app or website will grow more popular. If you develop a chatbot for higher education, you will have to pay only once — for the development itself. Since you have already built your own custom educational app, integrating a business chatbot as an additional feature will require a minimum of your time and money, but it will save a great deal of those in the future.

#5. You can keep up with innovations

Voice assistants are steadily conquering the hearts of technology users worldwide, and they comprise a significant share of the digital market. Your users will be much more likely to install and keep using your app if it integrates with their CortanaSiriGoogle Assistant, or Alexa. At the same time, voice services are based on chatbot technology. Therefore, implementing a business chatbot for higher education and building up a voice technology will help you to keep up with the pace of technological advancements and to inspire customer loyalty. Eventually, artificial intelligence is going to grow from an opportunity to an absolute necessity. Employing the latest technologies will show you as someone who is open to changes and oriented towards progress. This may indeed make your business more appealing to your users, investors, and competitors.

Part 3: Benefits for educators

#1. Educators can have more time to be creative

Sparing teachers the duty to do all the administrative work will greatly facilitate their lives and let them pay more attention to creative work and theoretical lectures. Doing the paperwork, marking papers, or recording students’ attendance has little to no learning value but takes a great deal of time and effort. However, the tasks can be redistributed, and the AI will perfectly serve administrative purposes. Also, organizing students in project groups can be difficult especially when the attendance is low. Artificial intelligence can do all the job automatically and notify each student about the group they are assigned to work with, about their tasks, resources, and deadlines. All the organizational tasks can be done by a computer while the teacher will get more time to interact with the students and to engage in their projects. 

#2. Educators can be equipped with helpful tools

Artificial intelligence can be used to develop various educational tools. For example, a plagiarism checker is an important part of the schooling process, and it would be more effective if powered with AI in EdTech. Most commercial plag checkers are expensive, while the free ones are barely effective. This market niche is not yet overcrowded, and developing a plag checker will be a great idea for both a business and an educational institution. Also, one may develop a grammar checker similar to Grammarly, which would definitely be in high demand among both students and teachers.

#3. Providing feedback can be easy and trouble-free

Another time- and emotion-consuming activity placed upon teachers is providing feedback to students. It takes effort for an educator to give a neutral, polite, and helpful feedback, which would not affect one’s self-image or attitude to studying. For the teachers who are still at the beginning of their careers, this task is barely possible. However, if artificial intelligence is trusted with this job, it is to become seamless and trouble-free.

Part 4: Benefits for the entire education system

System-facing tools are aimed at improving the overall system of education. While waiting for the government to take some positive action can be long and hopeless, one can drive an important change by developing an education management system and offer the ready-made product to the officials.

#1. The entire education system can be more efficient

An AI-based global surveillance and analysis system of educational institutions is an innovation in education. However, it will become an important tool in the pursuit of comparing different schools in terms of attendance and student performance. It will help to analyze the education system efficiency across different districts and regions. Artificial intelligence is a technology changing education, and it will help to find out whether all students are provided with equal learning opportunities. It will also help to understand which institutions need urgent help the most, and which ones have a surplus of resources. All of this will enable decision-makers to reallocate resources more efficiently. In the long-run, it will have a positive impact on the employment market and the socio-economic equality in society.

#2. Smart schools can be implemented

The prospect of smart schools seems to be very likely and quite promising, but it is definitely impossible without the use of artificial intelligence. Smart schools and AI education are the future of education. They will greatly improve the learning and teaching experience, but they will require an immense amount of work to be done. If you are ready to take up such a complex and expensive challenge, consider entering this niche while it is still almost vacant. You will have to invest a huge deal of resources, but if successful, it will become the project of your life.

Finally, there is nothing perfect in this world, and neither is Artificial Intelligence. So what are the pitfalls and risks that you should be aware of?

Let’s have a look at the pitfalls of AI in education!

#1. Data security may be an issue

The first and foremost concern associated with AI software is data security. For the AI system to be perfectly functioning, a huge amount of data needs to be constantly processed. Data breaches and leaks are a huge problem in today’s era since the information has become the most valuable asset. Yet, a conscientious software development team will make sure that your data is safe.

#2. AI solutions are expensive

Another problem is associated with the accessibility and affordability of AI systems. Introducing AI in education is definitely more expensive than web development. It requires specialists in a narrower field to be employed, and their rate is usually much higher. More than that, AI development usually takes more time than the development of a regular web or mobile software.

#3. Pedagogical proficiency is required

While implementing artificial intelligence in higher education, pedagogical proficiency is a must. Technical expertise and educational expertise are equally important, and the project is bound to fail unless there are professionals in both areas.

According to Carla Aerts as cited by Nesta’s Educ-AI-tion Rebooted? Report

Edtech is often not informed by pedagogy and the design of interfaces often lack user-centricity — putting hurdles in the way of teachers, rather than empowering Them.

Otherwise, the app may turn out to offer a “one-size-fits-all” learning strategy, which would not take into account the particular needs of each student and would provide little educational benefit.

Let’s sum it up!

If you are still not convinced that the chatbot for education is a technology worth developing, consider the following statistics. According to Statista, in 2016, the chatbot market comprised $190.8 million. By 2025, this number is expected to grow to $1.25 billion.

All the challenges associated with AI chatbot development can be prevented or solved with the help of a proficient team, thorough preparation, and sound research. Meanwhile, artificial intelligence and education go hand-in-hand. The benefits provided by AI in education and learning are one-of-a-kind — no other technological approach or solution offers as many business benefits or opportunities as artificial intelligence does.

Do you have an idea for an EdTech AI solution?

Do not miss the opportunity to become a part of this billion dollar market and make the lives of your users easier. Custom e-learning solutions powered with AI and chatbots are the future of education.

Alex Pletnov Ilona Shvahla Head of Partner Engagement